Trails Etiquette Layout

for City of Peterborough

Frolic created a one page layout to demonstrate various points about local trail use and etiquette. A gestural and colourful illustration style was used to keep the message positive, light and friendly. This is a digital (or vector) illustration which makes it easily edited and versatile for use on future promotions if the need arises. The layout included lots of information and points about trail use while being balanced with an appealing look to attract the viewer’s eye.

This piece will be featured in the upcoming Waste Management Calendar, it’ll be a great reference tool to put up on your fridge!